ESA Gaming boosts Betsson collaboration with Italy expansion

11.09.2024

We are delighted to announce that our partnership with Betsson has been further boosted after taking our games portfolio live with the operator’s Starcasino brand in Italy.

Customers of Starcasino will be able to enjoy a broad offering, including our immersive video slots such as Chicken Bonanza, the popular EasySwipe™ games, and our growing collection of crash titles.

It marks the latest expansion of ESAGaming’s relationship with Betsson, following a product rollout in Estonia earlier this year. To celebrate this launch in Italy, Starcasino is offering its users a special promotion across ESA Gaming titles.

ESA Gaming has continued to expand heavily in the Italian market, with Starcasino the latest of a number of brands to take its games, joining major operators such as Sisal and Microgame.

Thomas Smallwood, Chief Commercial Officer at ESA Gaming, said: “We are excited to further boost our Betsson footprint by taking our games live with its leading Italian brand, Starcasino.

“Our portfolio of content has been well received across the market, and we’re confident this will give a boost to Starcasino players everywhere.”

Fabio Denegri, Head of Sports & Gaming at Betsson Group said: "ESA Gaming has already demonstrated the quality of its exceptional titles, and we are very proud to include them in our offering. This new collaboration and the arrival of the provider in Italy represent a significant step forward for us, as we constantly strive to bring outstanding slots to gaming enthusiasts in the Bel Paese.”

EGC Services Ltd, having its registered address at Soho St Julians, Punchbowl Centre, Elia Zammit Street, St. Julians STJ 3154, Malta, is licensed and regulated by the Malta Gaming Authority to supply Type 1 Gaming Services under a B2B Critical Supply Licence (Licence Number MGA/B2B/650/2018, issued on 25th February 2021).
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